Video duration: 240 seconds
Global video hits: 13098
DHL CEO John Fellows in a video as he fires 3,000 US Workers. In September 2003, DHL fired 3,000 of it's own workers after they bought Airborne Express so that they could hire independent contractors. This is the video that DHL CEO John Fellows made to inform the employees that they are being fired.
Video duration: 221 seconds
Global video hits: 89365
AVweb's Glenn Pew reports on the Nov. 22, 2003 incident -- a A DHL crew flying out of Baghdad airport was forced to land their Airbus A300 without any controllable flight surfaces after being hit with a surface to air missile. This video was produced by Glenn Pew http://www.glennpew. com/
Video duration: 65 seconds
Global video hits: 7410
This 'mobile' on-ground communication makes clever use of a large silhouette of a computer cursor installed on a fleet of DHL's runner vans, which shuttles around the Beijing's Central Business District to announce DHL's '24-7' online tracking attribute.
Agency: Ogilvy & Mather, Beijing
Video duration: 63 seconds
Global video hits: 9574
To generate buzz for the DHL Online Tracking among the business community, a group of couriers were posted around the Beijing's Central Business District. A white silhouette of a computer cursor were placed on their back as they walk around, quite literally demonstrating the possibility of constant tracking of your DHL parcel!
Agency: Ogilvy & Mather, Beijing